Onitsuka Tiger taps Willow Smith for Fall-Winter 2020 Campaign

posted in: Campaign News

Willow Smith is the face of Onitsuka Tiger’s Fall-Winter 2020 campaign, that it is all about desert vibes and bold attitude.

The Japanese brand chose a sun-drenched desert landscape as the perfect setting for its Fall-Winter 2020 campaign, mixing together wild nature and urban city vibes.

Lensed by photographer Ellie Pritts, Willow poses fiercely while wearing street style pieces including oversized tracksuits, chunky sneakers, rainproof outwear, and colorful oversized t-shirts.

For the F/W campaign, besides the photoshoot, the young singer is also featured in

Onitsuka Tiger announced that a

PHOTO CREDITS: Onitsuka Tiger

WRITTEN BY: Eva Volpi


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