Taymour was one of many designers to pivot to non-medical face mask production with the goal of giving back as the coronavirus crisis hit its devastating crescendo. Companies like Reformation and Sanctuary also reacted quickly by organizing local manufacturers to do the same using fabrics from their warehouses. New York-based label Alice+Olivia announced that it would donate 5,000 face masks to medical centers around the country while selling consumer-friendly options online. In addition to equipping customers with the coverings they need, founder Stacey Bendet pointed out a greater purpose of this initiative: “Let’s show support for our community and the doctors, nurses, delivery workers, and first responders who are combatting this crisis on the front lines,” she said in a press release. The more non-medical face masks made available to the public, the less of a strain there will be on the medical-grade materials our heroes on the front lines require to protect themselves on the job.